Associated Auctioners Inc.

Associated Auctioneers Inc. is a company based in London, Ontario that specialized in auto and liquidation auctions. For their logo, they wanted a modern look with the mixture of traditional auctioneering elements. For this we kept with a strong serif font and incorporated the iconic gavel. We tied the two together better by using the handle of the gavel to cross the A’s, creating a solid and clean logo.


  • Client: Associated Auctioners Inc.
  • Date: 2014
  • Scope: Design